Recovert: Challenges and Growth Opportunities When Working with Clients
After completing the initial stage of Recovert’s operations, working with various companies in the field of electronic waste, it naturally led to the first significant insights. We noticed that success in this sector is based not only on technological analysis or data accuracy but, above all, on the ability to understand client needs and the realities of the market.
One of the main aspects that cannot be overlooked is the lack of technical knowledge. While working, we observed that some electronic waste recycling companies still lack a deeper understanding of essential parameters such as precious metal concentration (ppm) or the exact types of metals extracted from PCB boards. For us, this observation became not a criticism but an invitation to share knowledge more actively and strengthen professionalism in the market.
Another challenge we identified relates to value perception in sales processes. Decisions are often based solely on the current market price, without a more detailed evaluation of how much precious metal was actually sold. Our goal is to help clients not only sell but also fully understand what they are selling and what value they are creating or potentially losing. Only by firmly understanding the product composition and market realities can a long-term, sustainable business be built.
Training, consultations, and partnerships with refining plants are key areas where Recovert actively invests to expand client knowledge. We believe it is important not just to help companies achieve better conditions but also to provide them with the tools to independently make informed decisions.
Therefore, the greatest lesson we have learned is that the market, like its participants, grows through trust, knowledge, and open communication. Recovert aims to be the partner who not only supports operational execution but also fosters knowledge, business value, and the overall professionalism of the industry.